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Now more than ever, interior designers need to establish themselves and their businesses as high-profile brands offering unique services and experiences. There are still business opportunities, even in the shaky housing market. More people are not selling their homes because the value has dipped, so instead they are re-decorating and making other home improvements. Or, those who are trying to sell their homes may need help with home staging, a service most interior decorators offer. While an expensive marketing campaign may be out of reach, a public relations program can be the best way to achieve business goals, and it doesn't have to break the bank. This toolkit has everything necessary to plan and implement your own do-it-yourself PR campaign...at a total price lower than what most PR firms charge to write a single press release. As a member of JWPRToolkits.com, you'll automatically receive any updates to the current kit contents. This kit is available for immediate download as a Zip file containing PDF and Word documents.